Susan Wheeler Design Website
Goal: Create a website for Susan Wheeler Design that integrates social media platforms, supports blog posting, and handles 75+ products.
Software used: Shopify
Experience: This was my first time using Shopify to create a website and use it as a content management system. When I was researching which content management system to use, I wanted a system that had the most functionality already in place. I was thinking ahead and I wanted a system that would be easy for Susan to update herself eventually, and now she actually does it! Mission accomplished! It took a lot of practice to understand how to configure Shopify to look how I wanted it to. It took me about a week to completely upload all of Susan Wheeler Design’s products and edit all the images to have a consistent look and feel. The previous site was hosted on Squarespace. I utilized creating product types and tags to sort out different categories of jewelry. I configured the MailChimp email capture on the website so that we could start collecting emails for those who subscribe on the website. I updated the website with products and content to better communicate the Susan Wheeler Design brand.
I updated her Shopify theme in December of 2017 since the first time we launched. I wanted her new Shopify theme to have several call-to-action buttons on the homepage that would showcase her different collections. I noticed this a lot in other jewelry websites and I chose the categories that I thought would be most interesting and would leave customers wanted to know more about each category. Below, you’ll see images of the first Shopify theme we launched.